Consol’s commercial is
“perfectly made”
for Loeries Awards
Consol's TV commercial, Perfectly Made for Each Other, scooped a Craft Certificate for cinematography in the Film Craft category in last year’s prestigious Loeries Awards. The highly acclaimed TV commercial was a finalist in five different Film Craft sub-categories, namely cinematography, direction, editing, original music and sound design, and special visual effects.
Consol Collab supports SME partners
Helping SMEs to promote and grow their businesses has been especially important during COVID-19 lockdown periods when consumption was curtailed and small businesses faced exceptionally difficult operating conditions. The Consol Collab initiative saw Consol profiling some of its smaller customers on its social media sites, giving them much-needed marketing exposure, showcasing the exciting range of products that is available in glass, and drawing attention to glass’s versatility. Since the launch of the initiative in July 2020 we have featured 11 Consol customers and reached over 1 million consumers across Consol’s Facebook and Instagram pages.
Glass banks: visible recycling, empowering small business
Glass is 100% recyclable and can be recycled endlessly without loss in quality or purity. Apart from making it a desirable sustainable packaging material, glass’s recyclability has resulted in a thriving secondary industry. Matome Phillip Rampya is the owner and principal driver of MPR Transport, a business set up in 2009 with support from Consol Glass to facilitate the delivery of recycled glass from glass banks across Gauteng to Consol’s head office in Germiston, Johannesburg. The glass that Matome and other businesses deliver to Consol is used to manufacture new glass containers. If you live in South Africa you’ll probably have seen glass banks. They were introduced by The Glass Recycling Company (TGRC) to increase glass recycling in South Africa. The TGRC is a non-profit organisation that was set up in 2005 following the signing of a Memorandum of Understanding with the Department of Environmental Affairs.
The glass banks themselves are manufactured in Pretoria, Gauteng, out of recycled materials. Their unique design means that they require a specialised vehicle to offload them. Fully stocked glass banks weigh upwards of 600 kg, so a truck with a built-in crane is used to lift them, disengage a locking mechanism, and empty the contents onto the back of the truck. Glass banks play an outsize role in making glass recycling visible, encouraging public participation, and supporting the success and growth of SMMEs like MPR Transport. To find a glass bank in your area and make a difference, visit theglassrecyclingcompany.co.za/find-a-glass-bank